When and where did you have your first cup of coffee?

I think my first cup of coffee was at a Young Life camp in high school.

A few years ago Hannah and I started a little project to see if we could make something that would serve our community and help another in the process. We finally decided to try roasting coffee because we enjoy it ourselves and it’s an item that we knew locals here would enjoy too. Then we spend about a year deciding on what to package our fresh beans in and about another year deciding on the name and the logo for Norikura Pioneer Roasters.

There is still a lot of work to do but we are proud of this very personal, fresh, and simple daily staple that we are now producing right here in Beautiful Norikura.

You can enjoy a cup of our freshly roasted coffee at GiFT NORiKURA Gelato & Cafe or 乗鞍BASE-norikura base.